Brand Ambassador programs for the next generation of CPG.

EvolveZ CPG designs and runs college campus programs for food, beverage, and beauty companies. Product sampling, social-first content from real students, and measurable lift in purchase intent, all under one managed roof.

EvolveZ college Brand Ambassador hosting a campus sampling activation for a CPG beverage brand EvolveZ student Brand Ambassador distributing snack product samples on a college campus

EvolveZ CPG is part of EvolveZ, a college Brand Ambassador agency that designs and runs campus programs for food, beverage, and beauty companies across 1,000+ campuses in all 50 states.

Most agencies will rent you a platform, ship you Ambassadors, or hand you a content package. We do the whole program. Recruitment, training, logistics, content review, retail tie-ins, and attribution sit under a single point of accountability. Brand teams get one weekly report and one phone call, not five vendors and a Trello board.

The work is built for the way Gen Z actually buys consumer goods today: trying it on campus, talking about it on TikTok, and showing up at the shelf the following week. We measure all three.

Get in touch

Working on a CPG program?

Reach out directly. The fastest way in is email, addressed to Michael Spitalieri, our founder.